<VV> 1968 Ultra Van #409 (relisted on eBay) Psychology

[Frank DuVal]

It is because of perceived value to the purchaser.

Confused?

If you were looking for a nice diamond ring, would you look at $25 ring 
ads? No, you would start looking at $100 or $1000 or more ring ads. You 
just wouldn't think a $25 diamond ring would be worth hundreds.

Same thing in cars. A low ball price sometimes stops people from even 
looking to see what is for sale in an ad. So, if something doesn't sell, 
start advertising in another dimension!

I wouldn't think this would be a problem on an auction site like eBay, 
since most things start low due to eBay pricing rules, but maybe it 
still has merit for psychological reasons.

Frank DuVal

On 1/8/2013 5:58 PM, RoboMan91324 at aol.com wrote:
> Yes, the Ultra Van listing on eBay ended and has been  relisted.  I think
> it is odd that it was originally listed with a starting  amount of $2300, it
> received no bids at all and has now been relisted with a  starting amount of
> $4900.  Why would the seller think they would get a  starting bid at $4900
> if they didn't receive a bid at $2300?
>   
> Just curious if there is any logical auction tactic the seller  has in mind.
>   
> -List high and maybe get lucky?
> -List high and come back with a lower price to look like a  deal?
> -Originally listed way below market value by mistake, lucked  out that
> nobody bought it at $2300 and relisted at a higher and more accurate  asking
> price?
>