<CORSA Chapters> Sharing Chapter Members

[mopar at jbcs2.net]

This may be of interest to some regarding the use of the e-mail newsletter.
The Niagara Frontier Corvair Club started doing this 3-4 years ago and we
have about 60% of our members receiving their newsletter this way.
I tried getting this going with the western NY MOPAR club of which I am a
member. Out of over 200 members, only about 30 receive their newsletters
this way. Even with the inclusion of color pictures, and bonuses like our
local car show calendar of events, that mail members do not receive. The
majority of the members will not respond, and some actually get PO'd when
they find out some members get color pictures, or additional materials
because they receive it via e-mail.
Back when I was a member, and newsletter editor of the Buffalo Thunderbird
club, I started doing an e-mail newsletter, not bad, 22 out of 50 members.
But at least 2 members quit due to the fact they were mad that some people
received the benefits denied to members without computers. One particularly
irate guy was mad he could not submit a picture of his car electronically
(digital photo) because he did not have a computer. He wanted me to drive
about 30 miles to take a picture.

A few years ago I brought up the subject at a Corvanatics meeting and was
met with a very bad response. Since then though, Corvanatics has gone to an
available electronic newsletter, which seems to work out rather well.

Gary Swiatowy
NFCC newsletter editor

Original Message:
-----------------
From:  vairtec at optonline.net
Date: Wed, 03 Jan 2007 14:07:51 +0000 (GMT)
To: bwschug at charter.net, chapters at corvair.org
Subject: Re: <CORSA Chapters> Sharing Chapter Members


----- Original Message -----
From: Bruce Schug 

> Now you have two mailings and an e-mail - the newsletter to those who
aren't on e-mail; the post card which costs $.24 postage; and the e-mail
reminder... Instead of one mailing now you have two and an e-mail. Is it
really worth it? <

Yes -- our chapter's printing and mailing costs for the newsletter to all
members were significant, more than 100 copies per month.  Now we're
mailing only 18 copies per month, few enough to run off on a home printer
or at the quick-print at Staples.  Similarly, the reminder post cards are
laser-printer stock, which we run off on a home printer.  Total costs much
less, total effort less too.

Obviously, for all Chapters the situation will vary.  For us, this scenario
works best at this time.

--Bob

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